ITC Hotels vs Urban Company: share price & financials comparison
NSE: ITCHOTELS vs URBANCO · Consumer Services · as of 13 Nov 2026
Both prices rebased to 100 at the start of the selected period.
ITC Hotels vs Urban Company at a glance
ITC Hotels (ITCHOTELS) has a market capitalisation of ₹36,163 Cr, against ₹25,033 Cr for Urban Company (URBANCO). Over the past year Urban Company has returned +13.4%, compared with -19.2% for ITC Hotels. ITC Hotels earns a higher return on equity (7.9% vs -13.9%). ITC Hotels comes out ahead on size, valuation and profitability. Urban Company comes out ahead on growth, momentum and technicals. Across the scored metrics below, ITC Hotels leads on 6 and Urban Company on 4. On StoxGud's 10-point checklist, ITC Hotels scores 6/10 and Urban Company scores 6/10.
| Metric | ITC Hotels | Urban Company |
|---|---|---|
| Size | ||
| Market cap | ₹36,163 Cr | ₹25,033 Cr |
| Revenue (latest FY) | ₹4,139 Cr | ₹1,556 Cr |
| Net profit (latest FY) | ₹817 Cr | ₹-235 Cr |
| Valuation | ||
| P/E | 38.8 | — |
| P/B | 3.08 | 12.64 |
| Profitability | ||
| Return on equity | 7.9% | -13.9% |
| Net profit margin | 20.8% | -14.7% |
| Operating margin | 34.9% | -22.9% |
| Growth | ||
| Revenue growth (YoY) | +25.6% | +41.4% |
| Net profit growth (YoY) | +51.4% | — |
| Financial health | ||
| Debt to equity | 0.00 | 0.00 |
| Momentum | ||
| 1-month return | +11.4% | +3.4% |
| 1-year return | -19.2% | +13.4% |
| Distance from 52W high | -18.0% | -6.8% |
| Technicals | ||
| RSI (14) | 72 | 89 |
| Price vs 200-day avg | +5.4% | +23.0% |
Highlighted cells lead on that metric. Market cap, revenue and RSI are shown for context and not scored.
10-point checklist side by side
| Check | ITC Hotels | Urban Company |
|---|---|---|
| Price above 50-day average | ✓ | ✓ |
| Price above 200-day average | ✓ | ✓ |
| 50-day average above 200-day (uptrend) | ✗ | ✓ |
| RSI in healthy 40–70 zone | ✗ | ✗ |
| Positive 1-year return | ✗ | ✓ |
| Return on equity above 15% | ✗ | ✗ |
| Debt to equity below 1 | ✓ | ✓ |
| Revenue growing year on year | ✓ | ✓ |
| Net profit margin above 10% | ✓ | ✗ |
| P/E below industry median | ✓ | ✗ |
| Score | 6/10 | 6/10 |
A rules-based screen for education only — not a buy or sell recommendation.
FAQs
Which is bigger, ITC Hotels or Urban Company?
ITC Hotels has a market cap of ₹36,163 Cr and Urban Company has a market cap of ₹25,033 Cr as of 13 Nov 2026.
Which gave better returns in the last year, ITC Hotels or Urban Company?
Urban Company did better: ITC Hotels returned -19.2% and Urban Company returned +13.4% over one year.
What is the difference between ITC Hotels and Urban Company?
Both are NSE-listed companies in Consumer Services. ITC Hotels is about 1.4 times the size of Urban Company by market cap. In the latest financial year ITC Hotels reported revenue of ₹4,139 Cr and Urban Company ₹1,556 Cr. Operating margin is 34.9% for ITC Hotels and -22.9% for Urban Company. Debt to equity is 0.00 for ITC Hotels and 0.00 for Urban Company.
Which is better, ITC Hotels or Urban Company?
It depends on what you are looking for, and StoxGud does not recommend either stock. On the metrics compared above, ITC Hotels leads on 6 and Urban Company on 4. ITC Hotels is ahead on size, valuation and profitability. Urban Company is ahead on growth, momentum and technicals. On StoxGud's rules-based checklist ITC Hotels scores 6/10 and Urban Company scores 6/10. This is information, not advice: consult a SEBI-registered adviser before investing.